The Ganja Traveler welcomes you to Oakland, California, a groundbreaking cannabis scene where inclusivity, empowerment, and entrepreneurial spirit take center stage. We're bringing you on a guided tour through the Equity Path along The Cannabis Trail, where canna-curious travelers can experience and enjoy craft cannabis from shops and lounges at the intersection of DEI and industry excellence. As you explore this dynamic landscape, you'll encounter a variety of dispensaries, each with unique offerings and contributions to the local cannabis scene. Join us on a journey through these landmarks on the trail while exploring the vibrant neighborhoods they call home.

The Equity Path

The word Equity in Oakland holds a great deal of power. From the general strike of 1946 to community groups like the Black Panther Party, Oakland Community Organizations (PICO/OCO), Unity Council, and Intertribal Friendship House, Oakland has deep roots in activism and racial justice. Today, The Town stands tall as a pioneer in the fight for social justice within the cannabis industry. Its equity program granted the very first social equity license to a dispensary, a groundbreaking initiative in ensuring that the communities most harmed by the War on Drugs have a stake in the legal cannabis industry. A dynamic melting pot of cultures, Oakland is one of the country's top five diverse major cities. With almost every ethnic group represented and over 125 languages and dialects spoken, it's no wonder this city champions innovation, growth and inclusion. In this spirit, the Equity Trade Network, with its roots in Oakland and a commitment to national service, operates a certification program designed to remove obstacles for BIPOC, LGBTQ, and veteran-led cannabis brands, facilitating their access to shelf space in California dispensaries. They aim to promote cannabis operators both from and within communities marginalized by the war on drugs. As you traverse the path, keep an eye out for their certification marks on products and experience some of the finely crafted offerings of equity operators.

Here are five dispensaries that make up the Equity Path along The Oakland Cannabis Trail, along with some nearby Effect Pairing Activities signatures of Oakland:


Root'd in the 510 (Equity-Owned, Temescal):

Interior shot of Root'd in the 510

Nestled in the heart of Temescal, a lively neighborhood buzzing with art, shopping, and deliciousness, this community-oriented Equity-Owned dispensary exudes warmth and inclusivity. The shop is beautiful, with clean lines, warm wood tones accented by foliage, gorgeous displays and a metal root motif overhead. Root'd offers top-shelf flowers, potent edibles, and knowledgeable staff eager to guide you on your canna-journey.  Check out the glassed-in atrium, featuring brands like Clarified Confections, Native Humboldt Farms and Next Level Edibles from the Equity Trade Network. Look for the color-coded legend they use to denote women-owned, Eco-conscious, Equity-Owned, POC-Owned and LBGTQIA-owned brands. They also have an event space currently used for private events but will be available to the general public in the future - keep an eye on their event calendar for more details!

Effect Pairing Experiences:
  • For a slice and a song, Artichoke Basille's Pizza is just down the street and has karaoke Thurs-Sun.
  • Grab a cone from Curbside Creamery and stroll down Telegraph Avenue, soaking in the bohemian charm and eclectic shops.
  • Thirsty for a good dive bar? Head over to the historic Kingfish Pub & Café for libations and shuffleboard. This venue was once a bait shop and speakeasy with an outdoor patio.
  • Hungry? Grab some soul-nourishing dishes at Azit, an Asian fusion lounge named one of the best Korean Fried Chicken in the Bay.

Did you know? Huey P. Newton grew up in Temescal, and The Black Panther Party's first two headquarters were also there.

Oakanna (Black-Owned Business, Lakeshore Ave):

Oakanna Cannabis Dispensary in Oakland California

Nestled in the bustling Lakeshore Avenue district, Oakanna welcomes you with a sleek, modern atmosphere and a knowledgeable staff ready to help you navigate its extensive menu of well-priced products. They take great pride in being extraordinarily customer-focused. While you're there, pick up something from their delightful and (non-infused) Asian snack selection in anticipation of future munchies.

Effect Pairing Experiences:
  • Cross the street to Arizmendi Cooperative Bakery to pick up some of their delicious breads, pizzas, or pastries, and then head over to Lake Merritt for a picnic and people-watching.
  • Give your legs a stretch and walk around Lake Merritt - there's so much to see in this quintessential Oakland experience.
  • Catch a flick at the gorgeous and historic Grand Lake Theater. Modigliani Café is nearby and is known for its bomb sandwiches.


Ivy Hill (Equity-Owned, Park St.):

Exterior of Ivy Hill Cannabis in Oakland California

Housed in the legendary 100-year-old Parkway Theatre, Ivy Hill, nestled on the bustling Park Street, is a dog-friendly shop and a neighborhood favorite. They have committed to dedicating at least 25% of their menu to equity brands, and with every West Coast Trees pre-roll purchased, they donate one dollar to the community. While there, pick up some edible goodness from Equity brand and Equity Trade Network certified Next Level Edibles. The team is refurbishing the theater and plans to have a consumption lounge and possible food service. Check out their quarterly events; follow them on social media for more details.

Effect Pairing Experiences:
  • Head down to nearby Lake Merritt and enjoy a meal (and the view) on the outdoor patio at Portal, a local's favorite with a hearty menu and a significant rotation of ciders and beers.
  • Rent a gondola on Lake Merritt and take in the sights.
  • Stroll through the botanical gardens near Lake Merritt

NUG (Equity-Owned, Broadway St.):

Weed Product at NUG Oakland

Craving convenience and quality? NUG on Broadway delivers! This express-style dispensary offers a streamlined experience, perfect for grabbing your favorite strains and getting on with your day. This subterranean store has a friendly vibe, many product displays and a soon-to-be-opened consumption lounge. QR codes abound on the sales floor for more information on the displayed products.

Effect Pairing Experiences:
  • Enjoy Afro-Latino tapas and artisan cocktails with a tropical twist at Sobre Mesa.
  • Head down to Jack London Square, where you can catch some ocean breezes, check out Jack London’s original cabin and visit Heinold’s First and Last Chance Saloon. Opened in 1884, it’s the oldest saloon in the East Bay and its walls are covered with historic memorabilia.
  • Want a quick refuel on your canna-journey? Grab some fresh juices at Minto’s Jamaican Patties & Juice Bar. 

Lose Track of Time

While in The Town, why don't you kick back and stay a while? Oakland has cannabis-friendly hotels perfect for a two-day / one-night experiential getaway. Highly recommended accommodations: 

1. Moxy Hotel:

Unwind in Style and Comfort at Moxie! Nestled in the heart of Oakland, this boutique hotel offers an elevated cannabis-friendly experience. Modern art adorns the stylish lobby, and check out their popular lounge! Embrace relaxation in their sleek rooms, then explore Oakland's vibrant cannabis scene just steps away. Close to everything downtown has to offer.

2. Coastal Oasis at Waterfront Hotel:

Dive into Oakland's Cannabis Culture from Waterfront's Serene Ambiance! Overlooking the tranquil waters of Jack London Square, this hotel invites you to indulge in cannabis exploration with ease. After a day of discovery, return to your waterfront oasis for unparalleled relaxation. With proximity to the acclaimed jazz club Yoshi's, you have food and world-class entertainment at your fingertips.

3. Kissel Cannabis Haven:

Elevate Your Stay with Cannabis-Friendly Comforts at Kissel! Immerse yourself in Oakland's thriving cannabis community from this centrally located hotel. Unwind in the Kissel's modern accommodations, then embark on a journey through Oakland's diverse cannabis culture. Check out the eclectic assortment of restaurants and lounges nearby.

This is just the beginning! Oakland's cannabis equity scene is brimming with diverse experiences waiting for discovery - there is so much to savor and see. Remember, responsible consumption is key. Support these trailblazing businesses, paving the way for a more equitable and inclusive cannabis industry. Enjoy your exploration and the good vibes of Oakland!