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Updated March 2021
When you use the Visit Oakland website, or participate in our sponsored programs, promotions, sweepstakes, games, raffles or contests, we collect information that you submit to us and via “cookies” and other technologies as described below.
We collect information in several ways from different parts of our website(s). We do not collect personal information about you when you visit our website unless you choose to provide that information to us. We collect limited non-personally identifying information your browser makes available automatically whenever you visit a website. This information includes the internet address of your computer or network, the date, time, and page you visited on our site, your browser and operating system, and the referring page (the last webpage you visited before clicking on a link to our site).
We use the aggregated information from all of our visitors to measure server performance, analyze user traffic patterns and improve the content of our site. We sometimes track the keywords that are entered into our search engine to measure interest in specific topics, but we do not track which terms a particular user enters.
If you, agree, we will be using your e-mail address to provide you with information we think you will be interested in, for example, to send you our newsletters, notify you of new publications, or inform you about updates to our website. You can let us know at any time if you would prefer not to receive any or all of this information either directly on our website or by sending an e-mail to firstname.lastname@example.org.
Online Services and RFP Forms
Some of the online services available with our website(s) require you to register for an account or provide personal information. You will be asked for applicable information to create an account, including name, email address and a preferred password for your account. We do not give, share, sell, rent or transfer any personal information to a third party, unless we have your consent.
If you would like us to delete all of your personal information (except for information that we keep for record-keeping purposes) and/or remove your name and address from promotional lists (including any personal information gathered by our service providers) and place your name on our “do not contact” list, you should contact our Privacy Administrator at email@example.com. Please note that any requests to update your personal information may take up to 30 days for an email request and six weeks to process a postal-mail request.
To help us serve you better, we collect information that does not identify you personally, but rather identifies your computer or browser. Cookies are pieces of information placed in the settings of your web browser by a website server to identify your computer when you return to a website. Whenever a site welcomes you and tailors data to your specifications, it is reading a cookie left in your browser and identifying information that you may have registered during previous visits, such as your viewing preferences.
Interest Based Advertising
Interest based advertising is the collection of data from different sources and across different platforms in order to predict an individual’s preferences or interest and to deliver to that individual, or his/her computer, smart phone or tablet, advertising based on his/her assumed preference or interest inferred from the collection of data pertaining to that individual or others who may have a similar profile or similar interests.
We work with a variety of third parties to attempt to understand the profiles of the individuals who are most likely to be interested in visiting Oakland so that we can serve our advertisements to them on websites, social media channels and other partner website and entities. These third parties include: (a) advertising networks, which collect information about a person’s interests when that person views or interacts with one of their advertisements; (2) attribution partners, which measure the effectiveness of certain advertisements; and (3) business partners, which collect information when a person views or interacts with one of their advertisements.
In collaboration with these third parties, we collect information about our customers, prospects and other individuals over time and across different platforms when they use these platforms or interact with them. Individuals may submit information directly on our website, social channels or on platforms run by third parties, or by interacting with us, our advertisements, or emails they receive from us or from third parties. We may use special tools that are commonly used for this purpose, such as cookies, beacons, pixels, tags, mobile advertising IDs, flash cookies, and similar technologies. We may have access to databases of information collected by our business partners.
The information we or third party collect enables us to learn what engagements with Oakland content the person made, what ads or content the person sees, on which ads or links the person clicks, and other actions that the person takes on our website, social properties, or in response to our emails, or when visiting or using third parties’ platforms.
Users may opt out of receiving interest-based advertising by advertising networks that may be delivered to them on our platform and other websites by visiting the following website: optout.aboutads.info This site feature will opt a visitor out of many – but not all - of the interest-based advertising activities in which we or third parties engage.
Do Not Track Policy
Visit Oakland’s website currently does not respond to “do not track” signals or other mechanisms that provide consumers a choice regarding the collection of personally identifiable information about an individual consumer’s online activities over time and across third party online services.
Disclosure for Legal Purposes
We may be required to share your personally identifiable information and non-personally identifiable information pursuant to judicial or governmental subpoenas, warrants or orders. If we are legally required to do so, or, in good faith believe that we are legally required to do so, we will obey the law. In addition, we reserve the right to use, disclose and share your personal and non-personal information in order to investigate, prevent or take action regarding illegal activities, suspected fraud, situations involving potential threats to the physical safety of any person or as otherwise required by law.
Disclaimer Concerning Third Parties
We may provide certain personally identifiable information to our partners. Furthermore, we may retain other companies and individuals to perform functions on our behalf. Examples include financial institutions, consumer e-mail service providers, web data tracking specialists and reservation booking engines. Such third parties may be provided with access to personally identifiable information needed to perform their functions, but may not use such information for any other purpose.
The links we provide on our website(s) are there for your reference and convenience. We do not control any of these websites, nor are we responsible for their content. We do not imply any endorsement of the material on such websites or any association with their operators by including these links. If you decide to access any of these Websites you do so entirely at your own risk .
We take appropriate security measures to protect unauthorized access, alteration or destruction of data on our website(s). We exercise reasonable care to protect your non-public personal information. Unfortunately, no data transmission over the Internet can be guaranteed to be 100% secure. While we strive to protect your non-public personal information, we cannot guarantee the security of any information you transmit to us or receive from us. This is especially true for information you transmit to us via e-mail. We have no way of protecting that information until it reaches us. Once we receive your transmission, we maintain physical, electronic and procedural safeguards to protect your personal information.
We maintain and review e-mail correspondence that you send to us. We may use (and maintain in a file specific to you) the personally identifiable information disclosed in the e-mail. Because such correspondence contains information that is not transmitted through the operation of the Site, it is not subject to the terms of this Policy.
If you have made public posts from your other social media accounts that include our specialized hashtags, we may collect and use that information to learn more about you.
Our online services are not directed toward persons under the age of 18, and we request that persons under the age of 18 not provide personally identifiable information to us.
Visit Oakland makes commercially reasonable efforts to comply with all international laws, including the General Data Protection Regulations (GDPR). If you wish to access or amend any personal data we hold about you, or to request that we delete or transfer any information about you that we have obtained through our website or digital platforms, you may contact us at firstname.lastname@example.org with the subject line “GDPR compliance”. At your request, we will have any reference to you deleted or blocked in our database. Please note that while any changes you make will be reflected in active user databases within a reasonable period of time, we may retain all information you submit for backups, archiving, prevention of fraud and abuse, analytics, satisfaction of legal obligations, or where we otherwise reasonably believe that we have a legitimate reason to do so. At any time, you may object to the processing of your Personal Data, on legitimate grounds, except if otherwise permitted by applicable law. If you believe your right to privacy granted by applicable data protection laws has been infringed upon, please contact us at email@example.com. You also have a right to lodge a complaint with data protection authorities. This provision does not apply to personal data that is part of our B2B client database. In this case, the management of our client data is subject to the terms of service for our business division and request for access, correction or deletion should be made to the account manager responsible for maintaining your client relationship.
You may choose to remove yourself from our mailing list by following the instructions stated on our promotional communications, by completing our online Feedback Form or by sending a request to our Customer Support. (See “Contact Us,” below.)
By using a Site, you consent to the collection and use of information by us as set forth in this Policy.
We welcome your feedback. If you have questions, complaints, or if you would like to express a concern, remove yourself from our mailing lists, change your personally identifiable information, or have your personally identifiable information removed from our systems, please contact us by email, phone or mail:
481 Water Street
Oakland, CA 94607
And if you are a California resident who would like to request certain information regarding our disclosure of personal information during the preceding calendar year to third parties for their direct marketing purposes (pursuant to California’s Shine the Light law or Civ. Code § 1798.83 et seq.), you may also contact us by mail at the mailing address above.
Please note that any requests to remove your personally identifiable information from our mailing list, or to change your contact information, may take a certain amount of time to process.