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Sponsorship Program Details:
- The Activate Oakland Event Sponsorship Program supports the creation and expansion of free community events in Oakland’s commercial districts.
- The sponsorship provides funding of $1,000-$10,000 per event with a focus on sponsoring new and small events.
- Although funding will be allocated with a minimum of $1,000 and maximum of $10,000 per event, award amounts are expected to be $2,000-$5,000 per event. Applicants may request up to $10,000 per event but should be prepared to justify that high amount and clearly explain the significant need.
- Priority is given to events located in Oakland Commercial Districts and applicants from historically underserved areas outlined by Oakland's Department of Transportation Equity Toolbox.
- Priority is given to events that are a series. Applicants that are proposing a series of events may request up to $20,000 in total for the series.
- Events must take place between October 24, 2023 and August 31, 2024.
Application and Event Requirements
- A completed application must be submitted online and include a detailed budget plan.
- Application Portal Opens: Thursday, September 14, 2023
- Application Deadline: Thursday, October 12, 2023
- Late applications will not be accepted.
- The City of Oakland must be provided a free space for outreach at all events that receive Activate Oakland sponsorship.
- Funding recipients must provide a final report describing how funds were used and the impacts of the event.
Eligible Applicants:
- Resident
- Business
- Community Group
- Artist/Performer
- Business Group
- Nonprofit Organization
- Anyone with a connection to the Oakland community that shares our program goals!
Eligible Projects Include:
- Music performance
- Block party
- Exercise or yoga class
- Art making
- Art show
- Pop-up shop
- Outdoor market
- Movie/film showing
- Fashion show
- Dance class
- Kids’ story time, games, or activities
- Outdoor karaoke
- Sport lesson and tournament
- Spoken word performance
- Cooking demonstration
- District walking tour
- Poetry reading
- And so much more!