Visit Oakland Website Named 2014 Silver Magellan Award Winner
Wednesday, September 17, 2014 4:29 PM by Frances Wong
Visit Oakland is proud to announce that our website, visitoakland.org, has been chosen by Travel Weekly as a 2014 Silver Magellan Award Winner. The 2014 Magellan Award received entries from top travel organizations and professionals worldwide. Being selected as a Magellan Award Winner represents a high level of excellence within the travel industry. More information can be found at the Magellan Awards website. Visit Oakland debuted their new brand identity and website in April 2014. The website was created by Atlanta-based Collinson Media and focuses on content marketing and storytelling. The Oakland story is told on the homepage and navigation bars with featured stories by local writers and a curated mix of consumer-generated content from social media. I was thrilled to learn that Travel Weekly has awarded the Silver Magellan award for Destination Website, says Natalie Alvanez, Director of Marketing & Operations at Visit Oakland. We built the website to showcase the best of Oakland, its creativity, culture and diversity. The website continues to be a primary resource for both visitors and residents alike, and with the new design and functionality we can truly showcase our city! Travel Weekly is a national publication covering the travel industry, aimed for travel agents. It is printed every Monday and also publishes their stories online. All winners will be highlighted in the October 20th issue of Travel Weekly, with a special section dedicated to this years winners.