Week-Long Initiative Runs September 7-13

In collaboration with The Oakland Raiders, Visit Oakland, the tourism bureau for the city, kicks off Raiders Week from Monday, September 7 through Sunday, September 13. The citywide celebration marks the start of the 2015 National Football League regular season and encourages fans to show their team spirit by wearing Raiders apparel and silver and black all week. RAIDERS WEEK EVENTS Monday, Sept. 7 Raider Rusher 2nd Birthday Party at The Oakland Zoo - In celebration of Rushers 2nd birthday, Rusher will be spending the day at the Oakland Zoo. Join the Raider family to help commemorate Rushers second year as the Raiders youth ambassador. Tuesday, Sept. 8 Press Conference & Youth Football Clinic at East Bay Asian Youth Center - The Oakland Raiders and Bay Area LISC are awarding the East Bay Asian Youth Center with a $200,000 field grant. The Raiders, LISC, and the East Bay Asian Youth Center will hold a joint press conference and check presentation awarding the grant on the campus of Oaklands Elmhurst Community Prep School on Tuesday, September 8th at 4 p.m. The presentation will be followed by a youth football camp on the existing field. Wednesday, Sept. 9 - Thursday, Sept. 10 NFL Kickoff to Super Bowl 50 - The Oakland Raiders will host a Raider Nation On Location booth at the NFLs Kickoff to 50 activation at Pier 35. Kickoff to 50 will be open to all fans and will allow both NFL and league sponsors to engage with a wide variety of consumers through promotions and activities. Current Raider Marcel Reece as well as Raiders alumni Willie Brown, Lorenzo Neal, Cliff Branch, Jim Plunkett, Fred Biletnikoff, Ted Hendricks, and Raymond Chester will make an appearance to sign autographs. Raiderettes and Raider Rusher will also be present to interact with fans and take photos. Friday, Sept. 11 Oakland Raiders Visit Police and Fire Stations Partner Bureaus - Join the Raiderettes and Raiders alumni as they thank the dedicated first responders of Oakland with visits to both police and fire stations around Oakland. Saturday, Sept. 12, 9AM at O.co Coliseum: Back to Football 5K -The 3rd Annual Raiders Back to Football 5K and Kids Run returns to the field! All participants will receive a Raiders shirt courtesy of Raider Image and a commemorative finishers item. 5K runners will also receive a ticket to a Raiders home game! Register at csewest.com/raiders-run Sunday, Sept. 13, 1:25PM at O.co Coliseum: Raiders Home Opener vs. Cincinnati Bengals - Root for our men in silver and black as they kick off the start of the 2015 season against the Cincinnati Bengals. Lets show them what Raider Nation is all about! Other Raiders Week initiatives include: Every AC Transit bus headers will read GO RAIDERS! The Raiders flag will fly atop Oakland City Hall and the Tribune Tower Ambassadors in Uptown, Downtown, and Jack London Square will wear Raiders hats Frontline staff at Oakland hotels will show their Raiders spirit with hats and pins Cheer cards available to the public at the Visit Oakland Visitor Center Fans are encouraged to follow the celebration on social media by using #RAIDERSWEEK15.


ABOUT VISIT OAKLAND Visit Oakland is a non-profit organization marketing Oakland, California as a travel destination. Visit Oakland offers a wide variety of complimentary services and materials for travelers interested in visiting Oakland. For more information, see our website at www.visitoakland.org. Want to share the Oakland love with the world? Join the 17,000 people who #OaklandLoveIt on Facebook, Twitter, Instagram and LinkedIn. CONTACT: Kim Bardakian Director of PR & Community Relations (510) 839-0529 | kim@visitoakland.org Frances Wong PR & Community Relations Manager (510) 208-0561 | frances@visitoakland.org