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International Wedding Festival

International Wedding Festival

About

International Wedding Festival produces 20+ live, in-person events in California’s Bay Area & Central Valley as we head into our 16th year of business.

To sign up online for your booth, please click here:  www.SecureMyBooth.com, which will lead you to our online booth ordering system.  You are of course welcome to contact me personally to secure your position at the event by phone at 209.966.3890.

The International Wedding Festival did a remarkable pivot during the pandemic, positioning our services to a virtual presence.

We also built WeddingPlanning.Center.  Think of it like the Amazon for our wedding industry.  This platform is still in beta and we are adding in the platform sponsors.  Ciccarelli Jewelers has just signed as our first sponsor and we are super excited!! 

We have continued our relationship with quality sponsors, like LGBTWeddings.com, TheKnot.com, Real Weddings Magazine, MGM, and Carnival Cruises.

Additionally, we built a leads program, exclusive to our exhibitors, giving them the opportunity to purchase low-cost leads ($4 each) between shows.  This service is much like Bark, Yelp, or ThumbTack, but is much less expensive and limits the competition on leads to only IWF exhibitors. 

Our events now include a VIB Lounge, which is a grand reception an hour prior to the International Wedding Festival.  We hosted our first VIB Lounge in Modesto, California and capped attendance to 100 guests, which sold out.  In the Lounge, couples are greeted by wedding professionals at engaging selfie stations, enjoy passed champagne, lots of swag in their canvas IWF swag bag, presentations arming them with industry knowledge to help them plan the perfect day in the IWF, and VIP treatment with their own entrance into the show.  It was a huge hit.  We received emails from moms and brides thanking us for the information and sharing with us what a great experience they had.

Lastly we built a reverse calendar system for couples affected by COVID date changes to help them with the disruption of their wedding dates.  OurWeddingWentViral.com filters through our database of wedding professionals to help them hone in on wedding pros available on their new date, or when selecting a new date.  It has been a handy tool for many couples and we will keep that ball rolling! 

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