The 2nd Annual IMPACT 510: The Town Tourism Day is a celebratory and informative afternoon that focuses on the economic impact of tourism in Oakland. Get your tickets today!

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The Town Talks Shop

Visit Oakland asked community leaders and partners in The Town to share their holiday gift recommendations. Since we always Think Oakland First – this wonderful group was more than happy to offer suggestions to support The Town’s entrepreneurial spirit and celebrate our Oakland businesses. Their…

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History of Hispanic Culture in Fruitvale

Formerly an unincorporated neighborhood, “Fruit Vale,” was established by Oakland settler and horticulturist, abolitionist and Quaker, Henderson Luelling. What we now called Fruitvale wasn’t always a mostly Latinx neighborhood. Contrary to what some might think, the first Latinx Oakland…

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Yoshi's Oakland: Where Sushi & Jazz Collide

With its rich repertory of jazz from straight-ahead to cool, some sizzling Afro-Latin rhythms, down-home blues, R&B, folk and funk, Yoshi's in Oakland is not just the city's pride and joy but one of the nations and the worlds premier clubs. Fans seek out the venue for its warm, intimate vibe, sleek…

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20 Things You Didn't Know About Oakland, CA

1. The cemetery is a perfectly respectful place for a picnic. Mountain View Cemetery stretches for 226 acres in the hills above Oakland and has one of the best views of the San Francisco Bay in town. Other than the hundreds of historical graves and spooky mausoleums, it's not that different from…

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13 Movies You Didn't Know Were Filmed Oakland, CA

Whether you live and breathe Oakland, are a newbie to our Town scene, or just a movie fanatic, learning that some of your favorite movies were filmed close by is always fun. Here are a few of our favorites, feel free to add these places to your where to take a selfie list…

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30 Incredible Places Less Than 4 Hours from Oakland, CA

By Karin Swanson / Matador Network THERE'S SO MUCH GOING ON IN OAKLAND that using it as a mere stopover en route to somewhere else doesn't make much sense. But you can't look at a map without noticing the city's proximity to a whole host of pretty amazing places. Here are some ideas for which way to point yourself when you're finally ready to leave town, or just looking for an epic day trip…

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Oldest Family Run Businesses in Oakland Chinatown

Oakland Chinatown (屋崙華埠) is one of the oldest Chinatowns in the United States. After the Chinese first settled in the area in the 1850s, many businesses started to appear. Although none are still around from the 1850s, there are still some that have been in the area for over 140 years…

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Women Owned Businesses in Oakland

Women in Oakland are making moves!Women's (or womxn, as you prefer) HERstory Month is meant to highlight those attributions and give thanks to those who've opened the doors of equality. The following entrepreneurs have created businesses that have inspired women from Oakland and beyond. …

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History of Asian Culture in Oakland Chinatown

Oakland Chinatown (屋崙華埠) is one of the oldest Chinatowns in the United States. In the 1850s, the Chinese were the first Asian groups who traveled to California to help build the Central Pacific Railroad. Many of Chinese migrants first settled near the Oakland Estuary at 1st Street and Castro, after previous several…

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